10 Best Roofing SEO Agencies
Getting customers for your roofing business can be tough, but choosing the right company can make all the difference. Check out the top roofing SEO companies that can get your roofing business get more qualified leads from search engine results.
DIY Roofing SEO Vs. Hiring Roofing SEO Services
DIY roofing SEO can save you a lot of money, but it also requires a ton of time and expertise to be effective. Hiring roofing SEO services, on the other hand, ensures you have the right resources and SEO experts at your disposal to get profitable results faster.
With DIY SEO, expect resource-intensive objectives like link building, website optimization, and content creation to be an uphill battle, especially if you’re a small business up against roofing companies with deeper pockets. A realistic goal is to focus on low-competition keywords that have reasonable inbound traffic potential. In contrast, agency SEO will help you shoot for more competitive keywords that are more likely to bring in loads of new customers for your roofing business.
In terms of pricing, DIY SEO can set you back by $100-$1,448 per month to cover the costs of your technical SEO tool, a freelancer, or both. In comparison, a good SEO agency in the U.S. will probably cost you $2,500-$5,000 per month.
10 Top Roofing SEO Agencies
Below is a list of the best SEO companies for roofers. Each has unique strengths that can help your roofing business reach the top of search engines and attract more customers.
1. On The Map Marketing
Services:
- SEO
- Local SEO
- Pay-per-click (PPC) advertising
- Web design
- Digital PR
Best For: Roofing companies looking for a battle-tested agency to help grow their online presence, generate high-quality roofing leads, and take brand authoritativeness to the next level.
Social Media Links: Facebook, YouTube, LinkedIn
On The Map Marketing is a full-service SEO and digital marketing agency that offers a holistic approach to online growth. Every aspect of your strategy—from keyword research to Google Business Profile (formerly “Google My Business”) optimization—will be handled by marketing experts with a verifiable track record of success in the home services niche.
In addition to on-page and off-page SEO, On The Map Marketing can also help you with content marketing, Google Ads optimization, digital PR, and custom roofing website design. Everything from your landing pages to your meta descriptions, will be crafted using data-driven tactics.
Looking for proven results? With the help of On The Map Marketing, Giron Roofing attained a 284% increase in organic traffic and 264% more monthly organic leads.
2. Roofer Marketers
Services:
- PPC advertising
- SEO
- Social media advertising
- Website design
Best For: Commercial and residential roofers looking for a clear and aggressive SEO and PPC marketing system across multiple channels
Social Media Links: Instagram, Facebook, YouTube, X, LinkedIn
Roofer Marketers has “The Roofing Omnipresence Marketing System” built to get maximum brand visibility, lead generation, and return on investment (ROI) across multiple channels. It puts heavy emphasis on different PPC advertising platforms, including social media and Google Ads, to generate results in the short term while SEO guarantees a sustainable path to growth in the long run.
3. Profit Roofing Systems
Services:
- SEO
- PPC advertising
- Website design
- Social media marketing
Best For: Roofers looking to maximize brand awareness through marketing strategies that target website traffic from Google Search, social media, and PPC ads
Social Media Links: Facebook, Instagram
Profit Roofing Systems specializes in personalized SEO and digital marketing strategies for roofing businesses.
This marketing company makes sure to only work with one roofing brand per location. To maintain the level of quality, accountability, and timeliness in their services, Profit Roofing Systems claims on their company website to only work with in-house professionals.
4. Roofing Webmasters
Services:
- SEO
- Copywriting
- Website design
- Reputation management (e.g., online directories, citations, and review sites)
Best For: Roofing contractors that need content writing and reputation management solutions on top of comprehensive SEO
Social Media Links: Facebook, X, Instagram, LinkedIn
Roofing Webmasters is another full-service agency that offers custom website development, targeted keyword optimization, and SEO. Over the years, they’ve also compiled a list of reputable online directories to rev up your local SEO efforts and reputation management.
5. Roofer Elite
Services:
- SEO
- Website design
- Lead generation
- Google Business Profile optimization
Best For: Roofers who want no-frills, straightforward marketing solutions fine-tuned to help you capture more leads
Roofer Elite’s main value proposition is simple: help roofing companies generate more leads and boost their revenue. They only employ strategies that can bring more customers to your company as soon as possible, including Google Business Profile optimization, lead packages, remarketing, landing page optimization, and SEO.
6. Roofing Marketing Pros
Services:
- SEO
- PPC advertising
- Web design
Best For: Established roofing companies looking for an agency with a proven track record of success
Social Media Links: Facebook, Instagram, YouTube
Roofing Marketing Pros has served over 6,874 roofers and earned over 130 five-star Google reviews with their lineup of marketing service packages. This may include website optimization, social media marketing, lead reactivation campaigns, and live sales training (depending on your budget).
In terms of generating organic traffic, their strategies cover targeted keyword optimization, content creation, local SEO, and Google Business Profile management.
7. CinchLocal
Services:
- SEO
- Blog content creation
- PPC advertising
- Exclusive monthly leads
Best For: Roofing businesses with a low risk profile and prefer to get guaranteed leads while also investing in organic growth
Social Media Links: Facebook, Instagram, X, LinkedIn
First and foremost, CinchLocal is one of the very few SEO agencies that can directly send vetted, quality leads your way. This is helpful for roofing companies looking for that much-needed traction in the online space.
Beyond this, CinchLocal also offers specialized solutions to increase your organic reach and visibility. This includes local SEO, Facebook ads, and content marketing.
8. Visible Roofer
Services:
- Website design
- SEO
Best For: Businesses who want an agency that won’t lock in your long-term contracts while providing leads from local and organic SEO strategies
Social Media Links: Facebook
If you want to talk track record, Visible Roofer has been helping roofing businesses across the U.S. generate millions of dollars in revenue since 2009.
Unlike most of the other agencies on this list, Visible Roofer doesn’t concern itself with paid advertising. Instead, they dedicate all of their resources to organic roofing SEO, Google Business Profile optimization, web design, and local reputation management.
Visible Roofers also guarantees no long-term contracts, just one company per city, and unlimited target SEO keywords per month.
9. Webrunner Media
Services:
- SEO
- PPC advertising
- Website design
- Brand building
- Marketing automation
Best For: Home service businesses and contractors looking for an agency to help with SEO and marketing automation
Social Media Links: Facebook, Instagram, YouTube, LinkedIn
Webrunner Media is a highly-rated contractor marketing company with a diverse range of services, including SEO, web design, branding, marketing automation, and more. Despite not working exclusively with roofers, they make sure to cover each aspect of your online presence with great depth—and they have the tools and experience to do it.
When it comes to SEO, Webrunner Media starts you off with a 12-month roadmap. This includes building your citations, optimizing your Google Business Profile, sprucing up your backlink profile, and keeping you in the loop with visual reporting dashboards.
10. Hook Agency
Services:
- SEO
- Web design
- PPC advertising
Best For: Roofers looking for a personalized, full-scale SEO strategy while working with experts who value transparency
Social Media Links: Facebook, X, YouTube, Instagram, LinkedIn
Hook Agency is ideal for roofing companies and other home service businesses that value transparency in their campaigns. Right off the bat, you’ll know exactly what you’re going to get—from the discovery session all the way to the reporting experience.
Looking at their SEO model, Hook Agency sticks to the proven, white-hat practices that require a lot of work but can bring big results. This includes SEO content writing, high-quality link building, and technical SEO.
Parting Tips on Choosing a Roofer SEO Agency
The list above represents the best roofing SEO and marketing agencies in the U.S. today.
Still not sure which agency to pick?
Don’t worry—finding an agency you can trust with your hard-earned capital isn’t an easy decision.
That’s why, before we wrap up this listicle, here are five important tips that will help you make the best hiring decision for your roofing business:
- Check for case studies and client testimonials that show real results in terms of rankings, organic traffic and profits.
- Investigate their website for content that showcase their expertise in the roofing industry and search engine optimization.
- Look for transparent reporting features and value offers to help you stay on top of your SEO campaign.
- Choose an agency that customizes its strategies to your business goals and local market.
- Verify they use white hat SEO to avoid search engine penalties.
Here’s a hint: On The Map Marketing checks all of the boxes above—and we have the portfolio to prove it. Contact us now and request a free marketing audit to get the ball rolling.
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