Best Local SEO Agencies in The US in 2023

Choosing the best local search engine optimization (SEO) agency for your business can be a challenge. You need to research what services each agency offers and whether they fit your business needs. We started with providing local marketing services and have worked with thousands of businesses over the years.

In this post, we want to share a comprehensive list of the best local SEO agencies in the US to help you match your local SEO needs with the right agency.

What Are Local SEO Services?

Local SEO services involve several marketing methods to help businesses connect with potential local customers trying to find them online. To do this, a business’s website must appear when customers do a search query in search engines like Google.

Many steps include local SEO, from creating local listings to getting positive reviews. Local SEO services include but are not limited to the following:

1. Google Business Profile Management. Create and manage your business listing in Google My Business (GMB) and improve ranking factors on local search.

2. Local Citations. Maintain consistent information about your business in business directories, including business name, address, and phone number, to increase visibility for online searchers.

3. Local Link Building: Get locally relevant backlinks to your website to increase ranking on local search and maps. Location-specific links boost your local SEO efforts and get you more qualified leads.

4. Local Content Creation. Create content relevant to your location and community to improve on-page SEO, boosting your online presence and authority.

5. Reputation Management. Manage, respond, and get more reviews on online platforms like Google, Facebook, and Yelp, to build customer trust and increase conversions.

Why Your Business Needs Local SEO

Local businesses need local SEO because it increases online visibility in the local market and boosts lead generation and conversions from potential customers in a business’s local area.

Additionally, having a solid local SEO strategy ensures that your strategies are relevant despite changes in Google’s algorithm, bringing long-term growth and a positive reputation that gains customer trust and loyalty.

Top 11 Local SEO Agencies in the US

Looking for the best local SEO agency for your business can take time and can be a bit overwhelming. With the hundreds of agencies in your area (or in the US), it’s quite a challenge to narrow down your choices.

To help with your search, here are the top local SEO agencies, highlighting what they do best:

On The Map Marketing: Best For End-to-End Local SEO

On The Map Marketing is a reliable digital marketing agency that delivers local SEO services from start to finish – in SEO’s case, it’s from keyword research to tracking and analyzing results from relevant metrics. We are proud to have delivered stellar results in highly competitive niches like personal injury and criminal defense law firms in metropolitan cities such as Miami and New York. In addition to the legal industry, we’ve also served other clients such as plumbers, HVAC, and other local businesses.

Our SEO services have reached millions in lead generation, revenue, as well as a significant traffic increase. We are an award-winning agency specializing in boosting organic traffic and local SEO rankings using customized local SEO campaigns that fit our client’s goals.

NP Digital: Great for Local Content Marketing

Hailed as 2023’s Global Performance Marketing Agency of the Year, NP Digital has helped companies with their local SEO campaigns with great success.

Its marketing approach is “audience-led” and “data-informed,” which means they work closely with clients to reach its goals while ensuring a strategy supported by data. Co-founded by Neil Patel, one of the most trusted names in SEO, NP Digital has become one of the leading local SEO agencies in the US.

Former clients gave 5-star reviews, citing expertise in organic SEO traffic and keyword ranking, email marketing, and paid ads. NP Digital has served global brands like Adobe, CNN and WesternUnion. The agency is a global one, with headquarters outside the US including Australia, Japan, Brazil, and the UK.

Searchbloom: Best for Technical SEO

One of Searchbloom’s case studies proved its expertise in technical SEO when its client achieved a 2500% increase in local keywords ranking in the top 3 positions in search engine results pages.

Searchbloom uses a strategy called A.R.T. (Authority, Relevancy, Technology) to reach a specific goal and execute them with the help of experienced local SEO experts. Searchbloom’s former clients rate them highly for its technical SEO expertise and the ability to improve user experience. This agency has delivered strong SEO results for local and national businesses such as Diamond Forever, Easy Climber, and The Perfect Sleep Chair.

BrightLocal: Best for Local SEO Analytics

BrightLocal is not your typical SEO agency in the sense that most of its services involve software that helps businesses manage their local search engine optimization with ease. Some of their popular clients include Hilton Resorts, Ikea, and Krispy Kreme.

Tools like Local Rank Tracker and Reputation Manager help business owners quickly implement their marketing strategy and simplify their SEO efforts, enabling them to boost their local rankings and grow their online reputation. They offer a free local SEO audit to get any business started with improving SEO.

From small businesses to enterprise corporations, BrightLocal can provide the best solutions that fit its client’s needs. BrightLocal’s positive reviews are mostly about easy-to-use tools, as well as the knowledgeable customer service support team.

Rank By Monday: Best Full-Service SEO

Rank By Monday is an emerging SEO agency getting rave reviews from previous clients. It offers local SEO and Google My Business SEO, which can be a huge benefit for local businesses that want to be found on Google Maps and rank in local search results. Rank By Monday has a 4.7/5 rating at TrustPilot and is a certified Google Partner.

Businesses ranked this agency up to 5 stars for its in-depth keyword research, transparency, expertise, and great customer experience.

Higher Visibility: Best for Multi-Location SEO

Higher Visibility has been helping companies big and small since 2009 and has recently won SEO Agency of the Year by Search Engine Land.

Its Franchise SEO service is great for multi-location businesses struggling with a cohesive SEO strategy and needing help creating consistent listing details in online directories. This agency has served various businesses like Duncan-Parnell, Neaman Plastic Surgery, Texas Orthopedics, and Restoration Roofing.

WebFX: Best for AI Data-Driven Strategies

For businesses who want to free up their time managing marketing campaigns, WebFX has an in-house AI tool for automating marketing tasks.

Web FX’s local SEO, together with efficient execution using AI, can help any business fast-track its results with the confidence that they are getting the best possible results. WebFX also offers Citation management, including Bing, Facebook pages, and other social media links. Some of its big-name clients include Subway, Auntie Anne’s, Fujifilm, and Verizon.

Reviews show that WebFX delivers significant results for organic traffic, local SEO, and ecommerce SEO while helping their clients with expertise, promptness, and professionalism.

Straight North: Best for B2B and B2C Local SEO

Whether you’re a solo entrepreneur with an e-commerce shop or a multi-location supplier of medical supplies, Straight North has ample experience to help you increase your business’s online presence with local SEO.

In addition to the staples of local SEO (Google Business Profile, link building, local citations), Straight North also pays special attention to keyword strategy in website content and quality content creation to build a strong overall SEO campaign. StraightNorth’s former clients were impressed with its effective campaigns for SEO, PPC and web design. Some of its clients include Conduent, Keyence, and Affy Tapple.

Wiideman: Best for SEO Strategy

For businesses who want a deep dive into creating an SEO strategy, Wiideman Consulting Group is one of the best SEO companies.

This agency offers SEO Consulting and Strategy, which includes a do-it-yourself (DIY) option for companies who want to implement its strategies in-house. Wiideman has worked with big brands like Skechers, LinkSys, and Walt Disney Parks and Resorts, with a 5-star rating on Google Reviews.

IndeedSEO: Affordable Local SEO

In the past ten years, IndeedSEO has provided reliable and collaborative digital marketing campaigns with impressive results.

IndeedSEO is an ideal local SEO agency for businesses starting with a limited budget to boost their local search rankings. Reviews of this agency’s specified great results from their SEO, PPC, and social media marketing campaigns. IndeedSEO has worked for companies like OffGamers, Dumont, and Ace Cloud Hosting.

Direction: Best for Automated Local SEO Marketing

Direction’s local SEO service offerings claim to get clients automatically listed on 50+ sites, making it possible for startups and small businesses to boost their online presence. With a streamlined approach to local SEO, Direction’s strategies focus on accuracy and efficiency for companies looking to scale their SEO campaigns.

According to reviews, Direction delivers great results from their web design, SEO, and PPC campaigns. Some of this agency’s notable clients include Loud Rumor, DripBar, and American Service Pets.

How to Choose a Local SEO Service Provider?

How do you know if an agency is the best local SEO company for your business? For most businesses, pricing is a huge factor. Outside of that, here are the most important qualities you should look for.

Reputation

To find out about any company’s reputation, you need to look at testimonials not just on their website, but also on third-party apps like Google and Yelp. These reviews are great sources of feedback about what former clients liked (or did not like) from a company’s local SEO services.

Transparency

Sometimes, SEO “experts” resort to unethical practices to deliver results from their local SEO strategy. This is not a good look for your business, and it can ruin your customer’s trust. A good agency should have strong ethical values and use only white hat SEO tactics to help with your campaigns. There should be transparency in their reports so there’s clarity on how they’re implementing local SEO.

Expertise

An agency should have experienced SEO specialists with proven successful campaigns for former clients within a similar line of business as yours.

Consistency

A qualified agency should have proof that they’ve delivered results for most of their clients over a long period of time. This would mean they’ve developed strong strategies that worked for most, if not all, of their clients.

No Big Promises

Be cautious about agencies that guarantee results that seem too good to be true, like being on top 1 in Google search results. Good agencies won’t make big promises, and would always be honest about what results to expect after a campaign.

Keeps Up With Search Algorithm Updates

Google’s search engine algorithms and ranking factors change over time. A good agency should be able to keep up with these updates and have the expertise and aptitude to know when to apply them to its clients’ campaigns. These changes should also be communicated clearly, with an explanation on why it’s being made.

Contact On The Map Marketing Today!

On The Map Marketing stands out among the top agencies in the US. We started with ranking attorneys on the map over a decade ago, and have built local SEO as our

Today we provide customized local SEO services to businesses of all sizes and industries. Contact us with your digital marketing requirements. For businesses we’ve fit with, we conduct a free audit. Let’s create a winning SEO campaign and get some local customers to your business.